Rigo Marmi for Woolrich Milan

Woolrich

- Milan

Material authenticity with split-face Pietra di Luserna

The Woolrich store in Milan fully reflects the brand’s founding values. In line with this identity, Rigo Marmi delivered the interior flooring, selecting a material capable of conveying visual strength and narrative coherence: split-face Pietra di Luserna.

A raw finish, an authentic aesthetic

  • Split-face Pietra di Luserna, with its irregular surfaces and strongly material texture, offers the robustness and character perfect for a retail space with a bold voice.
  • The raw, deliberately unpolished finish recalls outdoor landscapes and the brand’s heritage spirit, reinforcing the bond between the (re)built environment and nature.

A surface that tells a story

The floor is not merely a technical element but an integral part of the store’s immersive experience: it guides the visitor through a warm, tangible space, where every step delivers a tactile and visual sensation consistent with the Woolrich identity.


Rigo Marmi & Rigo Superfici